The Speaking

2011

Current speaking engagements can be found on the Luminary Labs News & Events Page.


2010
  • Doing It Right NYC: Building Teams to Succeed
  • Social Media Brazil: Health, Technology and Personal Data
  • Fixing Advertising: The new data-driven display ecosystem
  • Search Marketing & The Ad Agency, SMX New York

2009
  • When An Agency Just Won't Do, SMX New York
  • Search Marketing & The Ad Agency, SMX New York
  • Integrating & Measuring Search as Part of the Marketing Mix, SMX New York
  • The Cross Media Attribution Battle, SMX, New York
  • Econsultancy's Peer Summit, New York
  • The State of Search:Trends and Developments, Ad:Tech Chicago
  • Creating a Web Analytics Culture, SES Sam Jose
  • The Future of Search, SMX Sao Paulo

  • Fazendo Certo: Search + Marketing Mix, SMX Sao Paulo
  • SEO: SouMaisWeb #9, Rio de Janeiro
  • Online Advertising and Nano-Targeting: Lessons from the 2008 Campaigns, Personal Democracy forum
  • “Is Entrepreneurship Right for You?” NYC Start Up
  • Extending Your Voice Online: Navigating the Social Web, Woodhull New York
  • Keynote Address, SMX Madrid
  • Target Global: ¿cómo se debe abordar las presencia en buscadores en distintos continentes?, SMX Madrid
  • El Mercado de los Buscadores y el Uso de los Mismos en Todo el Mundo, SMX Madrid
  • Survival of the Fittest 2.0, SES New York
  • Measuring Search & Offline Marketing Success, SMX West
  • Search & Branding, SMX West
  • Integrating Search & Offline Marketing Campaigns, SMX West
  • What’s New With Social Media Marketing, SMX West
  • Search & The US Presidential Campaign, SMX West

2008
  • Demystifying Social Media, PIMA MarketTech
  • Ultralight SEO and SEM, UltraLight Startups
  • Search Integration, Are We There Yet?, SMX East
  • Search & Branding, SMX East
  • Ad Agencies & Search Marketing, SMX East
  • Breaking Up with Your Agency is Hard to Do, SMX East
  • Search and the US Presidential Campaign, SMX East
  • The Power of the Online Influential, Range Online Media Client Summit
  • Breaking Down the Search Silo, OMMA East
  • Universal Search, SMX Sao Paulo, Brazil
  • Search Engine Friendly Web Design, SMX Sao Paulo, Brazil
  • Inhouse vs. Agency, SMX Sao Paulo, Brazil
  • Basic SEO for eCommerce, ADMAZ E-commerce Forum, Prague, CZ
  • Beyond Web 2.0, What's Next? Authentic Communications 2008
  • SEMPO State of the Market Survey, SES New York 

2007
  • Universal Search, Outrider Client Summit
  • SEM, Fact or Fiction?, Insurance Industry Direct Marketing Conference
  • Benchmarking an SEM Campaign, SES San Jose
  • Putting Search Into the Marketing Mix, SES San Jose
  • Trendwatch Panel, Linkshare Symposium
  • Competitive Research, SES Latino
  • Ad Agencies: Understanding the Search Difference, SES New York
  • Outsourcing Anonymous: Why to Admit you Hired an SEM (or not), SES New York
  • SEM Agencies: Working with Ad Agencies, SES New York

2006
  • Search Engine Marketing Lecture, NYU Masters in Direct and Interactive Marketing
  • Working with Agencies, SES Chicago
  • Search Optimization - What's Next?, eComExpo
  • Search and Non Profits, SES San Jose 
  • Search Engine Friendly Design, SES Latino
  • Affiliates and Search...Oh My!, DMDays New York
  • Who Owns Data in the Attention Economy, DMDays New York
  • Search and Web 2.0, DMDays New York
  • Radio DM Days
  • How Online Agencies Should be Structured & Measured for Success, OMMA Expo Hollywood
  • Evolving your SEO Campaign, ecomXPO

2005
  • Ad Management: Do Humans Matter?, SES San Jose
  • Marketing to the Consumer in Control, DMA Annual Conference
  • 2005 Forrester Search Bootcamp Panelist
  • eTail Search Day Moderator and Roundtable Participant
  • Search Engine Marketing, Harvard Guest Lecturer
  • Search Engine Marketing, NYU Guest Lecturer
  • Search Engine Marketing, Baruch Colleage Guest Lecturer
  • SEM and Travel, Travelcom Search Forum 
  • Turning Media Planning on its Head, eComExpo
  • When and How to Select and Interactive Agency, ACC
  • Emerging Technologies, 212 Career Day 
  • Search Engine Marketing Today, Douglas Publications Audio Conference
  • Why Europe?, MBA Tour Keynote Speaker
  • How Well Does Search Engine Marketing Work, ibreakfast



 

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